E7, The Inspiration For Our New Help & Support Center!

Web Wisconsin • November 15, 2025

E7, The Inspiration For Our New Help & Support Center!

Web Wisconsin launches its new Help & Support Center — built around our E7 approach to client support


Great customer service in website design and digital marketing starts with a clear promise: Web Wisconsin desires to put clients first, communicate clearly, and deliver results that help small businesses grow. Our new Help & Support Center centralizes everything you need — fast answers, step‑by‑step guides, and a human touch — so local businesses get the website and marketing support they deserve.


• Visit the new Help & Support Center:  www.WebWisconsin.com/support



Why Web Wisconsin invested in and developed a better Help & Support Center for our clients:


  • Reduce wait time:
    Quick, practical solutions keep sites and campaigns running smoothly.


  • Save time:
    Clear tutorials and templates help business owners and teams handle updates faster.


  • Build capability:
    Training resources let businesses manage marketing and content more confidently.


  • Increase results:
    Better support leads to higher conversions, more leads, and stronger search performance.



Introducing E7 — Web Wisconsin’s New Model For Exceptional Client Support

To make our Help & Support Center a true partner for small business websites and marketing, our owner, Bob Turner, developed the E7 approach to inspire even better client success with our team. Web Wisconsin is implementing E7 starting now to get a great start to an even more successful 2026 and beyond. This goal of greater success is aimed at our clients, which, in turn, brings us success as well. We mean it when we say that "Your success is our success".



What Is E7?

E7 is a newly developed business philosophy that Web Wisconsin's owner, Bob Turner, created that includes seven guiding principles that shape every sales and support interaction, ensuring clients receive consistent, expert, and human-centered service. Let's go through them each briefly to help you understand E7 more:



1.) Empathy

We begin by listening. In every ticket, chat, or phone call, our team seeks to understand your business goals, customer needs, and constraints. That client-centered approach helps us make recommendations that fit real-world budgets and timelines.



2.) Efficiency

Prompt, correct, and clear responses are built into the Help & Support Center. We offer concise troubleshooting steps, quick video walkthroughs, and streamlined ticket escalation so clients can implement solutions immediately. Efficiency means fewer delays for site updates, SEO fixes, and campaign adjustments.



3.) Expertise

With over 25 years of website design and marketing experience, Web Wisconsin brings deep knowledge of website design, e-commerce, and digital marketing best practices — plus specialized use of our Connect all-in-one business solutions, features, and tools. If a question falls outside our immediate expertise, we’re honest about it. There's nothing wrong with admitting: “I’m not sure about that, but I’ll consult the team and get back to you.” That transparency builds trust and takes the pressure off our team as well. After all, nobody is an expert at everything, all the time.



4.) Earnestness

We value truthful, fair communication. We set realistic expectations for timelines, costs, and measurable outcomes. We’ll be upfront about trade-offs and focused on a practical path forward so clients understand what to expect and when.



5.) Effectiveness

Every support action is goal-oriented. We prioritize fixes and improvements that increase conversions, leads, and search visibility. From landing page optimization to local SEO and conversion tracking, our focus is on delivering measurable results quickly and reliably.



5.) Empowerment

The Help & Support Center is packed with tutorials, templates, and live training to help clients manage content, run email campaigns, and interpret analytics without waiting on a developer. Empowerment means clients gain the skills to update their sites, test ideas, and grow independently.



7.) Excellence

Perfection isn’t realistic, but striving for excellence defines Web Wisconsin’s work. We review feedback, iterate on support content, and continuously train our team so clients receive high-quality design, marketing, and support services.




How E7 comes alive in the Help & Support Center:


  • Centralized resources: step‑by‑step knowledge base articles, short tutorial videos, and downloadable checklists focused on web maintenance, SEO, and conversion optimization.


  • Fast triage:
    Clear ticket categories and service levels so urgent issues (downtime, security) get immediate attention.


  • Guided onboarding: 
    A friendly kickoff that uses empathy to capture goals and set expectations.


  • Short training sessions:
    Recorded demos and live screenshares to empower clients with practical skills.


  • Measured outcomes:
    Regular performance reviews to ensure effectiveness and continuous improvement.




Web Wisconsin Services: (what we do best)

Our main services are website design, digital business solutions, and ongoing marketing and support. The Help & Support Center complements these services by providing the documentation, coaching, and real-time help clients need to maximize the value of their investment.



E7: An Inspiring Commitment

E7 isn’t a slogan — it’s a promise born from real experience and a desire to serve better. Web Wisconsin's owner, Bob Turner, created this framework because he wanted Web Wisconsin to be the kind of partner that listens first, acts effectively, and empowers our clients to stand taller in their markets. Implementing E7 starting now means we’re committing to smarter support, higher impact, and stronger client results in 2026 and beyond! Starting today!



We're Excited To Connect & Grow With You!

Web Wisconsin cares about people more than pixels. We measure success by how confident our clients feel, how clearly they can run their businesses online, and how often they see real growth from our work. When clients succeed, we succeed — and we want to treat that responsibility with humility, honesty, and relentless attention to detail. Visit our Help & Support Center to learn more about E7, browse resources, or start a conversation with our team — and see how Web Wisconsin can support your goals with care and clarity.


• Visit the new Help & Support Center:  www.WebWisconsin.com/support



Are You Seeking More Success For Your Business? Let's Chat!

Consider Web Wisconsin for your next website, Google optimizer, marketing, and digital solutions needs! If you’re planning a new website, want to improve your online presence, or need digital business solutions that actually help you grow and connect, then we'll be a great fit! Let’s talk. I encourage you to schedule a time to discuss your business and goals with one of our Success Coaches. We'd love to discuss your business needs and see how Web Wisconsin can support and empower your goals with zeal and clarity.


• Schedule a day & time that works best for you:  www.WebWisconsin.com/sales



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